Strategic Luxury Travel PR for Brands That Lead

MMGY Grifco is a specialist luxury travel PR agency working with hotels, resorts, destinations and luxury travel brands to earn meaningful media coverage, build authority, shape reputation and drive commercial growth.

We develop bespoke strategies across media relations, influencer engagement, social media, collaborations and brand partnerships, delivering senior counsel with measurable impact.

Backed by MMGY Global’s global travel marketing intelligence, we combine international reach with boutique precision.

Our specialist expertise spans the core pillars of luxury travel:

All Clients

Hotels & resorts

Destinations

Design

Luxury Travel Brands

Each supported by deep media relationships and strategic market understanding.

Trusted by Editors. Valued by Clients.

Our long-standing relationships with leading journalists and global hospitality brands are built on credibility, consistency and commercial understanding.

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“Grifco has been one of my go-to PR companies for years. They always have great clients and relevant ideas - the team really understands the subtle differences between publications and what will and won't work for each, which is so refreshing.”

Francesca SyzTravel Editor, Telegraph Luxury
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“The Grand Resort Bad Ragaz is proud to have been working with Grifco PR for over 15 years. We especially appreciate their unmatched responsiveness, efficiency, as well as deep understanding of our unique stories. We can count on their strong relationships with editors, journalists, and taste makers throughout the UK to ensure we are represented in the best way possible. Furthermore, their personal investment, enthusiasm, and motivation to go the extra mile as well as their team spirit makes them a wonderful partner.”

Grand Resort Bad RagazMark Stalder, Senior PR & Communications Manager
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“Grifco are one of the best PR teams in the business. Quick, efficient and helpful, I always know they'll deliver in time for deadline. I've been on several well-organised trips with them over the years and the team are always professional, fun and, most importantly, adaptable.”

Amanda StathamTravel Editor, Women's Health & Comsopolitan
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“The agency has put together a remarkable team of professionals to deliver our scope. Everyone at the MMGY Grifco team is involved in the day to day and is aware of everthing we need, with a collaborative approach.”

Zafiro HotelsCecilia Svane, Global Marketing Director
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“Over the years, I have been an attendee on several of Grifco's press trips. Each time, the trip has been thoroughly well organised and the journalists have always been wonderfully well looked after in the destinations they've been lucky enough to visit. As well as this, the follow-up has always been exceptional, with questions answered, additional information swiftly supplied and images sent when requested. I always look forward to being invited on a Grifco trip and always do my best to secure a commission for them, because I know that both the experience and the resulting feature are going to be great.”

Angelina Villa-ClarkeForbes
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“Grifco has proven to be an exceptional agency, setting itself apart in the industry. The team demonstrates profound expertise in their field, exhibiting a proactive approach and a high level of innovation in crafting compelling PR angles. Collaborating with Grifco has been a pleasure, as they seamlessly integrate as an extension of our team. Their contributions serve as a valuable asset to any business fortunate enough to engage their services.”

Stay One DegreeStephanie Abraham, PR & Partnerships Manager

Trends and Insights 

 The travel and media landscape evolves constantly. Our insights explore emerging trends, editorial shifts and strategic opportunities shaping luxury hospitality.