Natasha Eldred is Senior PR Advisor at MMGY Grifco, with more than 20 years’ experience in international communications for luxury hospitality brands across Europe and Asia. Her expertise spans brand positioning, hotel launches, destination marketing, media relations and strategic partnerships, informed by both agency leadership and senior in-house roles.

Natasha founded and ran Shine PR for more than a decade and lived and worked in Thailand for almost 20 years.  This breadth of experience gives her first-hand understanding of hospitality operations and how to create distinct stories for individual properties within a cohesive destination narrative.

neldred@mmgyglobal.com